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Branding / Packaging / Website

Designed at Project M+ under the
creative direction of Cleo Murnane

Made in the Dominican Republic, Atlántico is a handcrafted brand of rum. We refreshed the logo and created all-new packaging, but we were dedicated to honoring Atlántico’s heritage by pulling inspiration from travel-focused patterns. Utilizing elements from passports, international currency, and classic Dominican tile work, we tied everything together with a Caribbean color palette. Each blend has a unique design aligned to the spirit itself, but every label features embossing, foil, and custom die-cut edges.

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Atlántico is an award-winning collection of rum made in the Dominican Republic.
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