Branding / Packaging / Website
Creative Direction: Cleo Murnane
Made in the Dominican Republic, Atlantico is a hand-crafted brand of rum. We refreshed the logo and created all-new packaging, but we were dedicated to honoring Atlantico’s heritage by pulling inspiration from travel-focused patterns. Utilizing elements from passports, international currency, and classic Dominican tile work, we tied everything together with a Caribbean color palette. Each blend has a unique design aligned to the spirit itself, but every label features embossing, foil, and custom die-cut edges.
Atlantico is an award-winning collection of rum made in the Dominican Republic.